Skiply’s Smiley Box: The right question, at the right place and time
Cambodia Airports is offering passengers the chance to give their feedback and express themselves in real time via Smiley Box.
Dozens of reporting terminals were recently installed in all three of Cambodia’s airports. With the push of a button, passengers can record their reaction to airport services – good or bad – to be shared immediately with the airport staff.
The goal of this innovative system – an initiative by French startup Skiply – is to evaluate and measure any number of services, including hospitality quality, waiting times, cleanliness, and well-being of passengers.
With the ability to record passenger opinions in real time comes the ability to respond in real time as well, ensuring the highest possible passenger satisfaction and level of service. The airports are listening to their users, and they are willing to improve; staff have been trained to monitor this feedback and take action immediately, making sure that whatever the issue, it is quickly and competently addressed.
The system is also being used by several members of VINCI’s network, ensuring that many of the global operator’s airports are equally receptive to the needs of their passengers. Visitors at Cambodia’s airports can find them installed at check-in and security checkpoints, in lounges and restaurants, and in lavatories and arrival halls.